- Have you ever had a banner ad in front of your face and were not even able to see it? Then you're one of the many people who suffer from "banner blindness."
- Using eye tracking to understand banner blindness and improve website design. Pagendarm, M.; Schaumburg, H. (2001). "Why Are Users Banner-Blind?
- Banner blindness is a long-known web user behavior: it describes people’s tendency to ignore page elements that they perceive (correctly or incorrectly) to be ads.
- Banner blindness is the powerful phenomenon of users consciously or subconsciously ignoring web banner adverts.
- Banner blindness study reveals ad aversion in SERP. The Nielsen Norman Group conducted banner blindness research to track eye movements.
- What Is Banner Blindness?
- Text Ads Or Banners: Which Is Better for Conquering Banner Blindness?
- Banner Blindness On Mobile (With Real Life Examples)
- Among the numerous obstacles they face, there is one elusive phenomenon that hinders the effectiveness of banner ads: banner blindness.
- Banner blindness can decrease your conversions and waste advertising money. When a user becomes banner blind, it’s hard for them to find helpful information...
- As the digital landscape became increasingly filled with ads, website visitors started to experience a psychological phenomenon called banner blindness.
- Maximize ad visibility, engagement, and ad revenue with these 7 effective strategies to reduce banner blindness – without disrupting your user’s experience.
