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faiz oranları, para ve kredi kaynakları, iş gücü ve enerji mevcudiyeti.","Sosyal-kültürel faktörler: çevreye olan hassasiyet, tüketici eğilimleri, zenginlik dağılımı, yaş ve eğitim dağılımı, etik değerler.","Teknolojik faktörler: teknoloji kullanımının yaygınlığı, yeni ürünler, enerji kaynakları, alternatif teknolojiler ve teknoloji transferi."]},"beginTime":63,"endTime":138,"href":"/video/preview/9385049352084887936?parent-reqid=1769655888172554-12306672112165385312-balancer-l7leveler-kubr-yp-vla-73-BAL&text=Pest&t=63&ask_summarization=1"},{"index":2,"title":"PEST Analizinin Adımları","list":{"type":"unordered","items":["İkinci adım: Değişikliklerin doğurabileceği fırsatları belirlemek için beyin fırtınası yapın.","Üçüncü adım: Değişikliklerden kaynaklanabilecek tehditleri ve sorunları belirlemek için beyin fırtınası gerçekleştirin.","Dördüncü adım: Önemli fırsatları iş planınıza dahil etmek ve riskleri yönetmek için gerekli eylemleri yapın."]},"beginTime":138,"endTime":233,"href":"/video/preview/9385049352084887936?parent-reqid=1769655888172554-12306672112165385312-balancer-l7leveler-kubr-yp-vla-73-BAL&text=Pest&t=138&ask_summarization=1"},{"index":3,"title":"PEST Analizi Örneği","list":{"type":"unordered","items":["Çelik ev yapan bir firma için politik faktörler: ülkelerle siyasi ilişki düzeyi, ticaret düzenlemeleri ve yönetmelikler.","Ekonomik faktörler: tüketicilerin satın alma gücü, döviz kurları ve yerel ekonomik ortam.","Sosyal faktörler: tüketici tercihleri, iş dünyasındaki değişiklikler ve nüfusun yaşam tarzındaki değişim.","Teknolojik faktörler: yenilikçi teknoloji ve sektördeki gelişmeler."]},"beginTime":233,"endTime":292,"href":"/video/preview/9385049352084887936?parent-reqid=1769655888172554-12306672112165385312-balancer-l7leveler-kubr-yp-vla-73-BAL&text=Pest&t=233&ask_summarization=1"}],"linkTemplate":"/video/preview/9385049352084887936?parent-reqid=1769655888172554-12306672112165385312-balancer-l7leveler-kubr-yp-vla-73-BAL&text=Pest&t=%%timestamp%%&ask_summarization=1"},"isAdultDoc":false,"relatedParams":{"text":"Pest analizi nasıl yapılır? bir örnekle pest 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this video, we explain PEST analysis including: The theory of PEST and Pestle analysis. 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